40 Ways to promote blog posts-The Ultimate Guide

Ways to promote blog posts are similar to the off-page SEO techniques.

Blog promotion has a dual nature, even if you are focusing on the promotion of your blog post, it also naturally will build the backlinks for your blog posts and your blog website.

Conversely, when you build backlinks for your blog posts or blog website, you are also naturally promoting your blog.

That is why blog promotion is a very important part of blogging. It is said that you should spend 20% of your time writing your content and 80% of your time implementing ways to promote your blog posts.

What you should understand is that ways to promote your blog posts and off-page SEO or building backlinks for your posts or site are interconnected.

Your blog post is not just an article. It is your product.  In a content marketing scenario, everything in any form, the content you produce including blog posts are marketing materials. It becomes your product or service that you are going to sell. That is why you have to consider your blog as a business.

Businesses make products or services and they need to sell them to make a profit and run a business. For that, they used various methods to promote their products or services including advertisement. Then only people will know about the product or services and they will buy.

Similarly, your blog posts need to be promoted to make known to your target audience. There are various ways to do that including paid advertising methods.

However, in this blog post, the main focus will be on the ways to promote blog posts for beginner bloggers. Yes, you will find the advanced ways to promote blog posts too at the bottom of this blog post. But you should know that they need lots of effort, readers, and budget to implement properly.

So, why wait? let’s start:

Ways to promote blog posts in the initial blogging phase

In the beginning phase of your blogging, although you don’t have any followers on social media, no email subscribers, and no sufficient blog audience, still you have to, and you could promote your blog.

Your focus in the initial blogging stage should be on strategies that build awareness, establish credibility, and gradually grow your audience. There are certain ways to promote your blog posts in the early stages. Those ways are:

1 Focus on SEO

You can leverage the search engines in your early days of blogging to promote your blog posts. SEO as you may know already is search engine optimization.

You can easily understand SEO by going through this post “How to understand SEO simply which makes you an expert?” SEO helps you find less competitive long-tail keywords and helps you with On-page and Off-page Optimization of your blog post. By creating an SEO-optimized, valuable, shareable, and evergreen blog post, you can make your blog rank on the first page of Google so that new people find your blog whenever they search the keywords related to your blog on the search engine. 

2 Create Shareable Content

This is another way to promote your blog posts in the early stages of blogging. You should create your blog post in a way that relates to your readers.

Shareable content is any type of content that you create – blog post, video, image, or social media update that resonates so deeply with your audience that they feel compelled to share it with others. The shareable content should combine relevance, value, and emotional impact to make your message spread organically.

You should create content that addresses your audience’s pain points, questions, or interests. It should provide actionable insights, tips, or entertainment. You have to use high-quality images, infographics, or videos in your content and try to evoke joy, curiosity, inspiration, or even surprise through your content.

When you create content understanding your audience, then your audience or readers can’t wait to share with their friends, communities, or on their favorite platforms. Thus, blog promotion happens automatically.

3 Use social media buttons on your blog posts

You may have noticed on the web pages you have visited- the social media buttons. Everybody uses this facility nowadays because it is easy and one of the best ways to spread your blog posts.

When you use one of the plugins among many in your blog website, it will show on all pages and posts of your blog website. When your reader lands on your blog post, read it and like it. He/she immediately can share your post on his/her social media handles. In this way also you can promote your blog in the beginner stage of your blogging.

4 Interlinking

Interlinking is the way for your users and search engines to navigate your blog website’s content.

It is a practice of connecting one page on your website to another page on the same website through hyperlinks. This keeps your users engaged and encourages them to explore more of your content.

When your readers land on your blog posts that have interlinked to the old post related to the keyword or topic, he/she may click on that hyperlink and go to another post for more exploration. It seems small effort but one of the best ways to promote your blog posts.

5 Leverage Social media profiles and Bios

When you start blogging, you certainly make an account on social media because social media is one of the best ways to promote your blog posts.

Unless and until you have followers on social media, there will be no points sharing your blog posts on those platforms. Besides that, you should not be everywhere, you should have to choose the best social media, one or two where your target audience is.

That’s why, what you have to do is – when you make an account or profiles and Bios on social media you can include your blog website link or most popular blog post link in the initial stage of blogging. One small step to promote your blog that help you in spreading your blog website.

6 Grab the opportunity on websites

Although it is one of the strategies to build backlinks on your blog website, it could be a way to promote your blog website too.

It takes little effort for you to search and find the website that accepts the website URL or you can say when you register for the website (which most of the websites need to login), there will be a section to enter your website on your profile setting.

You can register on that website. Some of them provide do-follow links and some don’t.  Whether it does follow or not follow, from the blog promotion point of view, it doesn’t matter. You can put your blog website URL and promote it on their website. Here are some such websites:

• Gravatar.com
• Soundcloud.com
• Moz.com
• Trello.com
• Academia.edu
• Openstreetmap.org
• Behance.net
• Liveleak.com
• Disqus.com
• Midomi.com
• About.me
• Crunchbase.com
• Ted.com
• Storify.com
• Yourlisten.com

7 Join Social media groups and communities

Nobody will have followers in the early stage of blogging on social media. Even if you have no followers, you can still use social media effectively.

You can participate in Facebook Groups, LinkedIn Groups, or Twitter chats where your target audience hangs out. It is also possible to share your blog post as a resource.

There are many groups on social media in every niche. You just have to search properly. You can search groups like:

• Blog sharing groups
• Industry-specific groups
• Blog post-specific groups

On social media like Instagram, Twitter, LinkedIn, and even Facebook, you can use hashtags when you share something. This can help new people discover your content. 

You can also try to collaborate with micro-influencers. For that, you should reach out to the influencers in your niche who might share your blog post.

8 Submit to Blog Directories

This is another good way to promote your blog website/posts and get backlinks (an old method and not so practiced nowadays) to your site.

Blog directories are online platforms that curate and categorize blogs based on topics, niches, or industries.

They act as discovery hubs for readers and help you increase your visibility, drive traffic, and grow your audience.

This can be a valuable tool for you to get noticed in the vast blogging world, especially when starting with little to no audience. 

However, you should know that blog directories help you with long-term discoverability rather than immediate viral traffic. That’s why you should focus on quality directories over quantity. After all, it is better to have a few strong listings than being on dozens of low-traffic directories.

Here are some popular blog directories. Besides those, there are many you can find when you research about it.

9 blog commenting & networking

Blog commenting is a simple yet powerful tool for blog promotion, especially for beginners.

When you have done it correctly, it helps you build relationships, drive traffic, and increase visibility in your niche.

Although it doesn’t directly impact SEO because of the “no follow” tag, indirectly it benefits you with referral traffic and brand building which makes it a valuable part of your blogging strategy.

It is a process of leaving your thoughtful responses, opinions, or feedback in the comment section of blog posts, typically on blogs within your niche or industry.

In the context of blog promotion, it is used to:

• Establish relationships with other bloggers
• Drive traffic to your blog by leaving a link to your site (when appropriate)
• Gain visibility in your niche by providing valuable insights

There are tons of sites for commenting, you just have to search on Google. Although, you will find many lists of websites prepared by bloggers like you, for commenting, here is a simple way to find the websites for commenting in your niche or industry.

10 Leverage Q & A Platforms

You may already know Q & A platforms refer to an online space where users can ask questions and receive answers from other users, often within a specific community or topic area, allowing for knowledge sharing and problem-solving.

It could be one of the best ways to promote your blog posts. You just need to join high PR question and answer sites. Search for questions related to your niche, blog, or website, and give clear answers to the questions. When appropriate, give a link to your website in the answers for more exploration.

Some general and popular Q & A platforms are:

• Quora
• Yahoo Answers
• Ehow
• Answerbag
• Reddit’s ask me anything (AMA)
• And more

11 Focus on interpersonal sharing

Interpersonal sharing may seem simple, but it is a powerful way to kickstart your blog’s growth.

You can leverage your relationships and offline network to promote your blog.

It is all about sharing your content directly with the people you already know. They could be your friends, family, colleagues, or local groups – and encouraging them to engage with your blog and share them further.

For beginners, this approach is highly effective because it doesn’t rely on having a large social media following or email list. Instead, it taps into the trust and goodwill you already have within your immediate circle.

By focusing on genuine connections and delivering value to those who already support you, you can create a ripple effect that introduces your blog to a broader audience.

12 Content Syndication

It is also a powerful tool for your blog promotion that allows you to amplify your reach without creating new content from scratch.

Syndication is a process of republishing your blog posts or other content (like articles, videos, or infographics) on third-party platforms or websites to reach a wider audience.

Those platforms could be high-traffic websites, content aggregators, or social media channels.

The main goal of content syndication is to gain exposure, drive traffic back to your blog, and build your authority in your niche.

You can syndicate your content full, partial, and only media on those platforms. Even though there are many such platforms including paid ones. Here are some popular and high-traffic platform examples:

• Medium: Ideal for almost any niche
• LinkedIn Articles: Great for professional or business-related blogs
• Quora Spaces: Share blog posts as resources for relevant topics
• Content aggregators: Websites like Feed Spot, Flipboard, or Pocket.

13 Join social bookmarking sites

Social bookmarking sites are online platforms that allow you to save, organize, and share links to web pages, articles, or other online content.

These platforms categorize your content by tags or topics, making it easier for users to discover and revisit resources.

You can boost your blog’s visibility and traffic, especially in the early stages of your blogging journey through those sites. Participating actively, sharing relevant content, and adhering to platform-specific guidelines are the tasks you should complete on those platforms.

Here are some popular social bookmarking sites:

• Reddit
• Pinterest
• Mix
• Digg
• Delicious
• Tumblr
• Diigo
• Plurk
• Slashdot
• And more

14 Join Niche Forum

As the name suggests, a niche forum is a community that focuses on a specific topic or group of people, rather than general interests.

It can be less competitive than other forums, and allow for more personal engagement with community members.

You should participate actively in sharing your blog links strategically in the forum. In this way, you can build relationships, drive traffic, establish authority, and grow your audience in an organic and meaningful way.

15 Leverage the Pinterest traffic

Pinterest is not like other social media sites. It has its search mechanism. You can search for anything on Pinterest, it is similar to the search engine. People look for ideas, inspiration, and solutions on Pinterest. And unlike social media posts, pins stay relevant and searchable for months or even years.

You don’t need followers or an audience to promote on Pinterest. It is a powerful visual search engine and visual-dominated social media platform, so you just need good quality visuals – images, infographics, video, and others to drive traffic to your blog.

As already discussed, it is one of the best content syndication platforms and the best social bookmarking site. Like focusing on SEO, you focus on Google’s organic traffic. Similarly, by focusing on the visuals and proper board and tag, you can leverage the traffic of Pinterest which is already on the platform.

Therefore, Pinterest could be one of the best ways to promote your blog posts even if you are just starting.

Ways to promote blog posts in the middle stage of blogging

In the beginning stage of blogging, you have made a strong foundation using the ways to promote blog posts.

Now you have reached the middle of your blogging journey and have a small but growing audience.

You are at the time of your blogging where you have to scale your efforts to attract more traffic, improve engagement, and establish authority in your niche.

For that, you have to utilize your existing email subscribers, social media followers, and blog traffic in this stage. With the help of your strong foundation and growing readers, you can experiment with strategies like content repurposing, community building, and collaborations.

Your focus in the middle of the blogging stage should be building connection and coloration through free resources, social media, and email marketing so that you can promote your blog posts as well as build your blog website brand.

Let’s look at some ways to promote blog posts at this stage of your blogging journey:

16 Repurpose your content

Repurposing your content is a smart and efficient way to expand your blog’s reach, engage diverse audiences, and reinforce your message.

It is the process of transforming your blog post into different formats to reach a new audience and maximize the value of your work.

Different people prefer consuming content in various formats. Some like reading, others enjoy videos or infographics. Some even enjoy listening. Nowadays shorts and reels are popular and consumed by almost everyone.

It doesn’t need to mention different social media to share your repurposed piece of content, maybe you are already active on those social media.  However, here is the other list where you can share your repurposed content besides social media:

Video sharing platforms

• YouTube.com
• Vimeo.com
• Dailymotion.com
• Vine.co
• Metacafe.com

Image sharing platforms

• Mediafire.com
• Pinterest.com
• Instagram.com
• Flickr.com
• Imgur.com

Infographics sharing platforms

• Reddit.com/r/infographics
• Visual.ly
• Infographicsarchive.com
• Submitinfographics.com
• Nerdgraph.com

Document-sharing platforms (PDF or PPT)

• Slideshare.com
• Issuu.com
• Scribd.com
• Box.com
• Calameo.com

17 Engage on social media

In this stage, you already have some followers on social media. That means it makes sense to share your blog posts on social media. You have to engage with your audience and interact with them at this promotion stage to nurture and make them more trustworthy.

It is said that you can promote your blog post on every social media available for you. But it is not so practical to be everywhere. You have to choose the best social media for your blog promotion and be active on 1 or 2 social media where your target audience is, to get the best result.

You can utilize everything on the social media you are active on. Such as if you are on Facebook, you can use your Facebook profile, page, group, story, and Facebook watch. If you are on Instagram or TikTok, shorts and reels are perfect—LinkedIn posts for professional business posts. On Twitter, you can tweet many times a day with time intervals about your blogs, their stats, their figures, and other formats.

Social media is also good for sharing your repurposed piece of content. You have every platform available to share your repurposed content on social media from text, visual, audio, and infographics.

18 Collaborate with influencers and bloggers

It is possible to use this method to promote your blog post in the early blogging stage. But it is mentioned here in the middle of the blogging journey.

Because you have to have some credibility, traffic, and followers to reach out to influencers and other bloggers, you need to build relationships first.

Collaboration means a partnership where both parties have equal benefits. Before you reach out to the influencers and other bloggers, you need to build relationships by regularly liking, commenting, and sharing their posts. You can mention them in your blog post or tag them on social media.

In this way, you can provide value to them. Influencers and bloggers will collaborate if they see a clear value in your pitch or offer. For that, you need to identify the right one.

It doesn’t have to have large numbers of followers and big influencers; you can reach out and pitch the micro-influencers or bloggers in your niche who have a decent and engaging follower.

If you have a great and in-depth piece of content that could add value to the other bloggers’ or influencers’ audiences, then you can reach them. There are many types of influencers – micro-influencers, big influencers, social media influencers, and more.

It would be one of your best ways to promote blog posts when you collaborate with influencers and other niche bloggers because of their large fan-based audience.

19 Use email marketing effectively

There is no doubt that every blogger and digital marketer unbelievably loves email marketing. This is one of the unnoticeable and powerful components of digital marketing.

As you are in the middle of your blogging journey, you have a few growing subscribers in your blog. It is the perfect time to utilize email marketing to promote your blog posts.

Along with the blog promotion, in this stage, you should focus on strengthening relationships and nurturing your audience with personalized, engaging, and value-driven emails.

Here are the ways to promote your blog posts through email marketing:

• Offering newsletters to keep your audience engaged and informed about your latest content without overwhelming them.
• Setting up an RSS-to-email automation so your subscribers get notified whenever a new blog post is published.
• Creating an email course that shares tips or lessons related to your niche, with links to relevant blog posts for further reading.
• Sending emails for the new post as well as dedicated blog post emails to your subscribers.
• Run a poll or survey by asking for your audience’s input and linking your blog post as part of the discussion.
• Including your blog or blog post link in your email signature.

19 Update and re-promote old blog posts

This is another smart way to promote your blog posts to drive fresh traffic and improve search rankings.

First, you should identify blog posts that have performed well in the past or posts that are still relevant to your audience.

Then, you can update these posts with current information, new statistics, additional examples, and fresh insights to make them valuable.

You should revise outdated links, improve formatting, and add engaging visuals to enhance the reader experience. Also, you should refine SEO elements such as keywords, meta descriptions, headers, and internal links to align with current search trends.

Once updated, you can re-promote the posts across your social media channels, email newsletters, and niche communities. This not only breathes new life into your blog posts but also capitalizes on the existing authority of older posts.

20 Host or Participate in Webinars, live Strems, interviews

It can be one of the powerful ways to promote your blog posts while establishing your expertise.

You should find out the topics first from your blog that resonate with your audience or solve specific problems. Then you can use these topics as the foundation of your webinar or live stream.

During the webinar or live stream or interview, you can reference relevant blog posts as supplementary material and share links to explore further. This not only drives traffic to your blog but also positions it as a resource hub.

If you are not comfortable with hosting a webinar or live stream, you can participate in them. For that, you have to collaborate with other bloggers, influencers, or industry experts.

You can share your blog’s key insights during the discussion and mention your blog posts as a source for more detailed information.

Also, whether you have hosted or participated in webinars, live streams, or interviews, you can turn them into your blog posts. You can promote the video clips on social media, recording through your email list. In this way, by engaging with your audience in real-time and sharing valuable content, you can build trust and drive meaningful traffic to your blog.

21 Engage in cross-promotion with other bloggers

Cross-promotion engagement with other bloggers is one of the strategic ways to expand your reach and drive traffic to your blog posts.

For that, you should start connecting with bloggers in your niche or complementary niches whose audiences align with yours. Then, you can collaborate on mutually beneficial promotional efforts, such as featuring each other’s blog posts in newsletters, sharing content on social media, or linking to each other’s posts in your blogs.

You can also co-create content like round-up posts, interviews, or joint webinars where both of you can showcase your expertise and link back to each other’s blogs. Similarly, you can create a social media partnership by tagging each other in posts, participating in shared challenges, or running collaborative giveaways.

What you have to consider to achieve success in cross-promotion with other bloggers, is – that you should build authentic relationships ensuring that the collaboration adds value to both audiences. In this way, you working with other bloggers, you can gain access to new readers, and increase credibility, visibility, and growth of your blog.

22 Create lead magnets to attract subscribers

It is already discussed that email marketing is a very powerful tool in your blogging. One of the crucial elements in email marketing is the email list and its growth.

You have a few, and growing subscribers in your blog means you may have already some kind of lead magnet.

A lead magnet is a free, valuable resource offered in exchange for your audience’s email address. It helps you grow your email list and establish a deeper connection with your audience.

Whether you already have a lead magnet or not, you should create one in this stage of blogging that aligns with your blog topics. For example eBooks, checklists, templates, guides, etc.,

You can incorporate your blog post links in your lead magnet and then send them to your email subscribers. It is always advisable to set up welcome email sequences for lead magnets. This will help you to share related blog posts in the series of emails to nurture your subscribers.

Social media and its communities are the best places to share your lead magnet to direct new audiences to your blog. In this way, by combining lead magnets with email marketing, you can attract new subscribers while continuously promoting your blog posts.

23 Optimize for long-tail keywords/voice search

Another effective way to promote your blog posts. It increases your post’s discoverability in search engines and caters to how people search today.

Long-tail keywords are more specific and less competitive phrases and you should know how to leverage them.

You can use keyword research tools like Ubersuggest, AnswerThePublic, and others to find long-tail keywords and questions. Then incorporate the keyword naturally on your blog post, title, and meta description. You should write an in-depth comprehensive post answering your audience’s queries.

Voice search, on the other hand, is growing in popularity, with users asking conversational, question-based queries on devices like smartphones or smart speakers.

For that you should optimize your blog post by writing in conversational tome, giving specific answers to your blog post title, and including bullet points and lists so that your post appears on Google’s snippet.

24 Experiment with thematic content series

While you have some growing audiences in the middle of your blogging journey. You can experiment with thematic content series to promote your blog posts.

A thematic content series means creating a set of interconnected blog posts around a central topic theme, or idea. It allows you to explore a subject in depth while maintaining audience interest.

You first have to choose the topic or theme in which you are going to make a series of blog posts. The topic or theme should be resonated and interesting to your audience.

Then you should plan to create a series breaking the main topic or theme into subtopics. You can connect each post in the series with internal links to guide your readers seamlessly from one post to another.

Promoting your blog posts in this way keeps your readers engaged, as they are likely to return for subsequent posts. It enhances SEO through interlinking and helps position you as an expert by diving deeply into a specific subject. You can even compile your thematic blog series into a downloadable resource or make it your powerful lead magnet and promote it.

25 Create case studies or success stories

Creating case studies or success stories is a compelling way to promote your blog posts. It demonstrates your expertise and builds credibility with your audience.

As you already know, case studies showcase real-life examples of challenges solved, goals achieved, or impactful outcomes that are your own or from your readers, clients, or communities. On the other hand, success stories highlight inspiring achievements that resonate with your audience.

Posts like this engage your readers by showing practical applications of your knowledge while building trust and authority in your niche. After creating posts including case studies or success stories, you can promote your blog post everywhere from social media to emailing new letters to niche communities and other channels.

26 Participate in Podcasting

One of the powerful ways to promote your blog posts at this time is podcasting.

The podcast helps you to reach a wider audience, establish authority in your niche, and create meaningful connections. It allows you to share your expertise, provides valuable insights, and directs listeners to your blog for more in-depth content.

If possible, you should start a podcast that complements your blog. If not, you can participate in a podcast that is related to your niche and topic. During podcasts, you can share your stories, actionable tips, or solutions related to your blog’s topics. And you can naturally mention your blog posts as resources where listeners can find more detailed information.

In today’s time where people prefer to listen more than reading, podcast helps you create a powerful connection with your audience.

It has become a highly effective tool for blog promotion and audience growth at this time.

27 Focus on building community

Community or tribe building is one of the best tools to grow your blogging and digital marketing business. Because it offers a space where your readers feel connected, valued, and engaged.

When you have your community, you can engage with your readers. Activities like replying to comments, showing interest in reader feedback, and two-way dialogue build trust and strengthen your relationships with your audience.

You can provide more value and make your readers more valued through exclusive resources and blog posts. Collaboration with your readers becomes easy. You can feature their success stories, contributions, or testimonials on your blog. It will help you build loyalty and also encourage others to participate and share.

By engaging with your readers directly through Q & A sessions, live streams, or webinars, you can discuss topics from your blog. When your readers feel valued and feel a personal connection with you and your blog, they start to advocate your blog. This helps you amplify your blog’s reach organically.

Therefore, community building is crucial not only for promoting your blog posts but also for the long-term growth, credibility, and sustained success of your blogging business.

28 Host contests or giveaways

Another suitable way to promote blog posts in the middle of the blogging journey is to hold contests and giveaways. It helps you to attract new readers, and deepen connections with your audience.

In this process, when you offer valuable incentives, you encourage participation and amplify the visibility of your blog.

Contests and giveaways generate buzz and bring new readers to your blog. They create excitement around your content, encourage sharing, and leave participants eager to explore more of your blog. When you done it well setting clear goals and choosing relevant incentives, this way can significantly boost traffic, followers, and subscribers’ growth in your blog website.  

29 Develop your brand identity

In this stage of blogging, you should not only think of creating your blog posts and their promotion, but you should also think of building your brand.

You can figure out the power of branding with your purchase behavior. When you decide purchase something what will you look first? It is, of course, the brand, right?

Your strong brand builds credibility and recognition. It helps you make your blog posts stand out.

Blog readers are more likely to trust and share content from a blog that feels authentic, professional, and relatable.

Your developed brand not only sets you apart but also builds trust, loyalty, and long-term connections with your audience.

For that, when developing your brand for your blog, you should develop consistently your blog’s voice, tone, style, visuals, values, and overall personality.

In this way, when you align your brand with your blog promotion, you can create a consistent, memorable presence that drives traffic and growth to your blog.

30 Guest blogging

Guest blogging is a powerful method to promote your blog posts by tapping into the audience of established blogs in your niche.

It involves writing a blog post for another website, typically one with a larger or complementary readership, and including a link back to your own blog.

This strategy boosts your blog’s visibility, drives traffic, and establishes you as an authority in your field.

It also helps you to improve your blog post’s SEO through backlinks and enhances your reputation.

You can get approved from the website easily if you have quality content and a professional pitch handy. Through guest blogging, you can connect with new audiences and build relationships within your niche.

31 Write round-up posts

In the middle stages of blogging, you are already established and have multiple posts on your blog. You may have interview posts with experts in your niche.

It is a post that curates and features insights, opinions, or contributions from multiple experts, influencers, or sources in your niche.

So, one way to create the round-up post by compiling your old blog posts which are in the same topic to make a new post. Another way is like mentioned above you can curate your insights posts, interview posts, or opinions posts on the topic and write a new one.

The biggest advantage of round-up post is diverse perspectives in one place. That makes these posts highly shareable and informative.

Another thing is you can make connections within your niche and industry, and promote your blog by leveraging the audience of those featured in your post.  

32 Create tools or resources

The tools and resources creation are depended on your niche and your audience needs. These can range from downloadable guides to interactive tools. 

However, you should create a practical high-quality tools or resources for your readers in this stage of blogging. It helps you attract more traffic in your blog, and position yourself as an authority in your niche.

The valuable tools and resources can encourage your readers to return to your blog. They also generate organic shares, backlinks, and recommendations that will boost your blog’s visibility and drive targeted traffic.

In this way, by choosing tools or resources that align with your blog content and offering immediate value, you can build trust and credibility of your blog.

33 Network Offline

This is one of the overlooked yet very powerful ways to promote your blog posts.

It is powerful because it can create personal connections, deeper relationships that can lead to long-term collaboration and support.

In offline network, you can engage with people face-to-face and establish genuine connections, build trust, and spread the word about your blog in a way that feels personal and memorable.

Some examples of Networking offline are:

• Participate in conferences, workshops, meetups, or trade shows related to your blog’s niche.
• If your niche has a local audience, consider hosting a meetup or attending community events.
• Partner with local brands, organizations, or clubs to cross-promote your blog.
• Share your business cards and other promotional materials with your blog’s URL and a brief description, in the events.  

Advanced ways to promote blog posts

You are now almost expert in your niche because you are in now advanced level of blogging journey.

In this stage of blogging, your focus should shift from building an audience to scaling and sustaining growth while establishing authority in your niche.

While beginning and middle stage of blogging strategies to promote your blog posts, lay the foundation and build momentum. The advanced promotion techniques take your effort to the next level.

Because you have already a loyal audience, an email subscriber base, and a growing online presence at this stage of blogging, your goal should shift from just gaining traffic to building lasting influence, increasing engagement, and diversifying traffic sources.

Strategic investments in paid campaigns, partnerships, and high-quality content creation are the ones you should focus on at this stage to promote your blog posts.

Let’s look at them to explore more on this stage:

34 Invest in paid advertising

This way comes in advance because it will take your money from you. Not only money but also lots of effort, time, and knowledge from you.

All the social media and search engines are alive because of this paid advertising. For that, you need to have deep knowledge about advertisement, copywriting, and a lot more other knowledge that you could not learn in the beginning and middle stages of your blogging.

Paid advertisement allows you to target a specific audience, boost visibility, and drive traffic quickly in your blog.

For that as mentioned, you need to have a plan, money, and knowledge to execute strategically and to get maximum return on your investment (ROI).

Here are the platforms you can invest for advertisement. But you should remember that every platform has its uniqueness and process which you have to learn properly.

• Facebook ads
• Twitter ads
• Reddit Ads
• Google Ads
• General PPC Ads
• YouTube Ads
• And more

35 Build strategic partnership

You have already learned the ways to promote blog posts through partnership, and collaboration with other bloggers and influencers in the beginning and middle stages of blogging.

It is mentioned also here because an advanced level you should go deep with your partner and work together.

In a strategic partnership, you work together to create mutually beneficial opportunities that increase your visibility, attract new audiences, and enhance credibility.

For example: you could collaborate on joint content like co-authored blog posts, eBooks, or case studies that highlight your expertise and link back to your blog.

You can partner with others to host events, webinars, or challenges that can also drive traffic to your blog while establishing authority in your field.

36 Leverage advanced SEO tactics and building Backlink Profile

These are your essential strategies for promoting blog posts at this stage.

Advanced SEO goes beyond basic keyword optimization. It focuses on improving site architecture, enhancing use experience, and building topical authority.

In this stage, you should create content clusters with pillar pages that organize related blog posts around a central theme. You should also conduct regular technical SEO audits that ensures your site is fast, mobile friendly, and free from errors that could hurt rankings.

Additionally, you should optimize for featured snippets, schema markup, and voice search.

Similarly, building a strong backlink profile is equally crucial for boosting your blog authority.

High-quality backlinks from reputable websites signal to search engines that your content is valuable and trustworthy.

For that you should create link-worthy content like in-depth guides, original research, or case studies that others want to reference. You can offer guest post, participate in interviews, expert round-ups and other techniques to acquire backlinks.

37 Launch a membership or premium content section

This way is also an advanced strategy to promote your blog posts while offering exclusive value to your audience.

You will create gated content or resources (such as guides, templates, eBooks, tutorials, or access to a private community) accessible only to members in this approach.

By offering something unique and highly valuable, you can attract a dedicated audience willing to subscribe or pay for membership, which not only promotes your blog but also generates revenue.

38 Organize large-scale events or challenges

Another advanced and dynamic way to promote your blog posts.

Organizing large-scale events or challenges increase community engagement and build your brand’s authority.

You can organize events like webinars, virtual summits, or multi-day workshops to showcase your expertise, to attract a larger audience, and to direct to your blog.

Similarly, Challenges -such as a 30-day fitness plan, writing challenge, or productivity bootcamp can create excitement and encourage active participation from your audience.

Both of these can help to position your blog as a valuable resource and stand out in a crowded niche.

39 Get featured in Media and publications

In this stage of blogging, you should get featured in media and publications related to your industry or field.

This will help you to reach a wider audience. Media exposure can range from being interviewed by a journalist, contributing to well-known publications, or having your blog or insights referenced in news articles.

The media features (you or your blog) build trust with your audience and attracts new readers interested in your content.

40 Take your brand in Print Media

You can take your brand in the print media for more exposure and more promotion.

It includes wearing your brand-printed T-shirts, using your brand-printed pen and diaries, using your brand-printed cups and mugs, etc.,

You can also use them as incentives for your challenges, contests, and giveaways and as the gifts.

Furthermore, as mentioned already, you can use them in media and publications.

Final words

This blog post has covered almost all the ways to promote blog posts from the beginning to the advanced level of your blogging journey. Besides these strategies, there are more you can apply to promote your blog posts. For example: Push notification, broken link lookout, Link reclamation etc.,

After learning, you should apply the strategies in your blogging. However, to get success in your blog promotion, applying the ways is not enough, you should have consistency in your blogging. You have to provide value, and understand your audience.

Your every effort, whether it is engaging on niche forums, repurposing content, or leveraging premium tools, contributes to building a loyal readership and a strong brand.

Therefore, you should stay adaptable, and should experiment with new ideas. With your dedication and strategic ways and plan, your blog can achieve remarkable growth and impact.

Did any point miss in this comprehensive guide?

Do you want to add some point on this post?

Feel free to add missing points on the comments section so that the other readers also could learn them in next updated post.